Over the first 11 months of launching a new website and implementing our developed marketing strategies, the Law Offices of Clarence Patterson III saw a substantial increase in lead generation from the web.
The Law Offices of Clarence Patterson III is a Family Law focused firm in St. Paul, Minnesota. As a small law firm focused on Family Law and Criminal Defense, the owner, Clarence Patterson, was in need of a trustworthy marketing partner that could build him an optimized website and manage online channels so that he could generate business and shift the focus of his firm to only Family Law cases.
When looking for a trusted partner, Clarence was referred to us from one of our other clients and approached us to have a discussion about potentially working together. During this process, we outlined opportunities that if executed properly, could prove to be very beneficial to the growth of The Law Offices of Clarence Patterson III. These opportunities existed in the website design & structure, paid advertising, content creation and general online presence.
Owner Clarence Patterson had one main goal to accomplish; to have his website generate leads and business opportunities in Family Law.
After following our strategy and scientific approach, we collaborated with Clarence Patterson to design, develop and launch a new website. We then worked on countless projects to make sure the firm’s brand was consistent across the web. After that, we set up all of our tracking mechanisms, launched a Google Ads campaign and continued to optimize and tweak the website design, written content and advertising strategies on a month to month basis.
Over the first 11 months of launching a new website and implementing our developed marketing strategies, the Law Offices of Clarence Patterson III saw a substantial increase in lead generation from the web. The increase in lead generation and continued decrease in marketing cost per lead is considered a major success for the Law Offices of Clarence Patterson III.
“Honest and great at their jobs. In every aspect they have over performed what they have predicted for my business. I could not be happier with their services.” - Clarence Patterson III
Ongoing Strategy & Analysis:
Lab Coat Marketing was started with the intention of bringing truth to the digital marketing industry. Many law firms need a marketing partner that will look out for their business and approach marketing from the global perspective to make sure they are generating new clients and getting a good overall return on their marketing investment.
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