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Digital Advertising

A collection of posts about Illustration and our creative process.

Digital Advertising
Digital Advertising

Google Local Service Ads For Lawyers

By

Lab Coat Marketing

|

August 5, 2020

The Google Search Engine page has stayed relatively the same over the last 5 years. Other than slight algorithm shifts, Google has only tested small color changes to the page to understand how they can improve user experience. Now in 2020, a big shift has occurred. Google has introduced Local Service Ads for lawyers and other service based businesses. Local Service Ads is a huge opportunity for small law firms across the country. 

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Digital Advertising

Google Local Service Ads For Lawyers

The Google Search Engine page has stayed relatively the same over the last 5 years. Other than slight algorithm shifts, Google has only tested small color changes to the page to understand how they can improve user experience. Now in 2020, a big shift has occurred. Google has introduced Local Service Ads for lawyers and other service based businesses. Local Service Ads is a huge opportunity for small law firms across the country. 

Digital Marketing

How To Generate Leads For Lawyers

Online lead generation can be a daunting task. You may not be tech savvy enough to build a website or even know where to start with all the other digital aspects of generating new leads and cases. If you already have a website and have a marketing program, there is always the question of “can I get more?” on your mind. I want to provide some different ideas and strategies to generate leads to help you get on your feet. 

Digital Marketing

3 Things To Start Off With In Digital Marketing

Learn about the essentials when starting your Digital Marketing journey. There are plenty of strategies to use, but without these 3 items, you will not be successful.